The COVID-19 pandemic which introduced remote work and social distancing has put everyone into a new reality. These two approaches will define our lives for years to come. The shift from our normal lives to lockdown mode was tough to adjust. The whole world had to learn how to work and learn remotely and organize their time without leaving their homes. Though the lockdown has divested the business of some companies, it has also created new opportunities for businesses and startups that would not be possible without it.
A few months ago, we couldn’t imagine the world without public transport and traffic jams, busy restaurants and shopping malls, crowded parties and concerts. Governments have brought a hold to long-awaited innovation programs to invest in healthcare facilities. And for millions of people around the world, real-life has gone online with evolving online jobs, online shopping and online classes.
Despite relaxations in restrictions in many countries, there is no exact date when the lockdown will be completely over. And though the unemployment rates have increased and great economies have entered a recession, the crisis has also opened up many possibilities as well. If you want your company to emerge with potential during this crisis, hurry up and discover the new niches for startups.
Remote interaction the new reality for private communication
For years, Zoom video communication software was a niche solution for online conferences and video calls. Since the lockdown, it has been the number one platform for all kinds of events: from online classes, online dating to office meetings.
Currently, this is a forced measure, but experts predict that virtual meetings will become a substantial part of our reality even after the pandemic is over. The current generation prefers online communication to personal meetings, but the tools and software available now still can’t provide the whole range of features the young users are looking for. And this is one of the niches for a startup founder to put their investment.
These video conference apps were built exclusively for business needs. Companies could not develop custom internal communication system on time do they opted for a cost-effective solution. There’s still the gap in technology with the current remote interaction apps. And this is one of the opportunities for startups to hit with complete-featured apps.
First of all, analyze the apps popular among the generation right now and what features make them so unique? Filters, instant reactions, microformats, geolocation, augmented reality or interactive 3D models, built-in mini-games, group film streaming, etc. can be a game-changer in
Door delivery eliminating the need for traditional shopping
E-commerce was developing gradually but now it seems like it will take a full transition to online shopping. Back then, before the pandemic, some buyers were not convinced of buying products online and some others didn’t trust the seller they can’t personally talk to.
But now, the only non-contact type of shopping that is available during the lockdown is online shopping. Today, basically everything can be delivered to the door such as food, cosmetics, furniture, gardening tool, electronics, pet care products and more. Now that everyone was forced to try online shopping, they could evaluate the convenience and time-saving process.
The food delivery and home service have now expanded their services and are ready to bring anything to the door of their customers. However, all delivery services are still not available in smaller cities all around the globe. This means millions of people are waiting for a local company to satisfy their needs. As a startup company, this can be of great opportunity as this door delivery service will always be an option for customers.
Education erasing the borders
If this crisis happened ten years ago, millions of teachers and tutors, educators, music and art instructors, fitness trainers would have become unemployed. However, the technologies we have in 2020 has made online education possible.
Just as the e-commerce industry, e-learning was available before the pandemic started. However, only some had tried learning remotely. But as the lockdown got extended, thousands of people were at home without the possibility of visiting schools and universities, art classes and language courses. So the time for online classes and training sessions became a usual thing for many people. Many users tried remote learning for the first time during the lockdown, and they are likely to keep the tradition even after the quarantine is over.
Online education is a new niche for startups
Learning centres, music schools, and other online courses have the needed resources for a great leap, so, all should adopt e-learning to expand to new markets. There are many platforms for online classes on the market, but none of them is perfect. Startups can invest in software tools to make remote classes even more effective, or provide a marketplace platform for individual tutors. These online education platforms will be of great importance in the next few years.
To prepare for the new wave of Coronavirus, all the educational facilities are looking for a ready solution to fit the needs of both professors and students. If you have deep experience in this domain, developing a Software as a service platform may be the best opportunity you’ve ever get.
Entertainment has gone online
Not only the education system by the entertainment industry is also going through a great deal of change. Now when cinemas are closed, we want to watch movies online and want to listen to our favourite band online.
When we can’t hang out with friends, we look for fascinating things we can do together online. Something like an online game or a DIY project. Due to the pandemic, online entertainment is getting huge benefits and startup niches in the entertainment industry have great opportunities for rapid growth.
Today. it is much easier to enter the online entertainment and online business industry now than it was a few months ago. This is a once in a lifetime opportunity for many startups, so don’t miss it.
What to expect from 2020 and beyond?
Unfortunately, many businesses have failed to survive during this coronavirus crisis. Only a few of them have adjusted to the new reality. Startups who are innovative and wise enough will find new opportunities even during this crisis.
As Digital Presence Today has adjusted to the new reality and survived this crisis. We can help you save your business by providing the best digital marketing solutions. Doesn’t matter if you are planning to open an educational website, business or e-commerce website, we will help you build the most interactive, responsive, and dynamic platforms online which are fully customizable to your requirements. For more information, visit www.digitalpresence.today
